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Google Yahoo Partnership - Yahoo to Run Adsense - Crazy Times - MarketingSqueeze

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Category: PPC | Posted by JamieShiller 272 days ago | (http://dealbook.blogs.nytimes.com)
I just can't believe this. Yahoo is going to let Google run Adsense instead of it's own ad solution? We know the sky is falling at Yahoo, but maybe April Fools has come late too. This is supposedly a move to fend off the hostile advances of Microsoft. I don't normally post general news stories, but if true, this "test" is really a big deal. Good luck to my friends at Yahoo :)

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